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Project Rwanda’s coffee bikes help change lives

by in News

Personal Injury News

Article Date: 2/18/2010 | Resource: MLG


Project Rwanda’s coffee bikes help change lives

TRABUCO CANYON – The story of the bike begins in Rwanda.

For centuries, farmers walked their goods and produce through Rwanda, known as the “Land of a Thousand Hills.” The more fortunate ones had a primitive bike – a wooden chassis, wooden wheels, poor steering, no brakes, no seat, and no gears.

Project Rwanda takes the dream of a farmer owning a bike with an extended strong metal chassis, brakes, a seat, gears, and modern wheels and makes that dream a reality. The bike is ordered from a company in South Africa and shipped to Rwanda. In Rwanda, the bike is assembled and tested for quality. The farmer arrives to pick up the bike and a loan officer arranges a micro-loan with the farmer. A mechanic instructs the farmer how to properly care for the bike. The farmer enjoys the reality of having a vehicle to transport products, goods and people. And the world of that farmer and his family is transformed. When the micro-loan is paid off, there is money to buy a new bike and another dream becomes reality for a new farmer.

There are 450,000 coffee bean farmers in Rwanda. Today, 2000 Project Rwanda coffee bikes are in use in Rwanda, to test and prove the concept. These bikes are helping coffee farmers and their families to be more productive, and to rise above poverty for the first time in their generation. Project Rwanda has singled out the coffee grower as an initial target, but other farmers and service providers, such as couriers, taxis, police, healthcare workers and teachers all can benefit from owning a cargo bike.

Yes, the coffee bike can carry a heavy load – up to 300 pounds. But it can also be the perfect bike for quick trips to the market, or for a leisurely picnic ride along scenic trails. Or even to just make a statement on your next group ride.

Want to own this piece of history? Now you can. The organizers of the 50 Mile Ride for Project Rwanda mountain bike event are privileged to have an original limited-edition Tom Ritchey autographed coffee bike that they will auction off at their fourth annual 50 Mile Ride for Project Rwanda event on Saturday April 10. What began as a 50th birthday ride back in 2006 now draws almost 500 cyclists.

The 50 Mile Ride for Project Rwanda fundraiser is a ride, not a race.

Riders participate for a lot of reasons: the challenge of riding further on a mountain bike than ever before, to help Project Rwanda, and to share a fun day with other biking enthusiasts. The event has raised more than $100,000 for Project Rwanda over the first three years.

The April 10 ride, which starts at 7 a.m., begins and ends at Cooks Corner in Trabuco Canyon. Following the ride, there will be post-ride party and auction, starting around 2 p.m.

To register and for more information on the ride: www.50mileride.com. For more information about Project Rwanda: www.projectrwanda.org.

For more information regarding this article please contact:

Jeffrey Marquart
(949)589-0150
jmarquart@marquartlawgroup.com